The IMPACT Programme
You feel stuck being the one everyone depends on and you want a business that can finally run without you being in the weeds every day.
You want more time, mental space, and breathing room — without slowing down growth or compromising the future of the business.
You’re ready to strengthen your team, improve accountability, and build systems that support scale instead of chaos.
You know you need guidance, structure, and a proven pathway to create a business that gives you freedom, not exhaustion.
You’re not willing to evolve your leadership, empower your team, or introduce systems that make the business less dependent on you.
You’re not open to structured support, accountability, or using modern tools — including AI — to streamline and stabilise your operations.
You prefer to go it alone and aren’t interested in the support of an expert coach or a community of peers.
Over 26 transformational weeks, you’ll be guided through a structured journey that strengthens your leadership, stabilises your operations, and builds a business capable of running smoothly without your constant involvement. Each stage is designed to give you greater clarity, control, and confidence in both your role and the future of your business.
We begin by uncovering the operational and leadership pressures that keep you tied to the day-to-day. You’ll gain clarity around the bottlenecks, habits, and structural issues that have been limiting your growth and draining your time.
Clarify the long-term direction of your business with renewed purpose.
Your business can only grow as quickly as your team grows. You’ll learn how to build leadership capacity, establish trust, and empower others to take ownership so you’re no longer the single point of decision-making.
Here, you’ll redesign your core workflows, document essential processes, and implement AI-enhanced systems that reduce manual effort and improve consistency. This becomes the foundation for scale.
You’ll embed communication rhythms, expectations, and performance structures that help your team deliver reliably — without requiring your constant oversight or correction.
As your systems strengthen, you’ll restructure your week to prioritise strategic work instead of firefighting. You’ll create healthier boundaries and regain the mental bandwidth you’ve been missing.
This stage gives you the ability to step back when needed without everything falling apart. You design a more resilient organisation that supports long-term freedom and adaptability.
As your leadership style evolves, you’ll develop the tools and language to communicate effectively, ensure team buy-in, and lead confidently through change.
You’ll shape the cultural and strategic foundation that guides your company, giving your team clarity about how the business should operate even when you’re not heavily involved.
You’ll improve your understanding of cash flow, forecasting, investment decisions, and financial structure so you can lead the business from a position of certainty and insight.
Through structured “founder-free” periods, you’ll see how your business performs without your involvement. These tests reveal strengths, expose gaps, and help refine your systems and leadership structure.
You’ll conclude by crafting a clearer, calmer, more strategic role for yourself — one that aligns with your strengths, ambitions, and the healthier business you’ve built.
Craig has integrity. For over 11 years he’s helped me simplify complex business and life challenges with timeless wisdom.
William Thompson - Business Founder
Craig’s breadth of experience in business, military and academia makes his coaching incredibly practical and valuable.
Phil Mylotte - Business Founder
In just two months, Craig’s coaching has helped me stay focused, make key decisions, and keep pushing toward success.
Aycan Demiric - Business Founder
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